I have always told myself I will never work for an advertising agency, nor will I work for people who do advertisements because I’ve been fixated with the news, and nothing more but the news. This is because of my strict personality which makes it more fit for news. I wonder where any of my strictness will fit in advertising, as that is a field for creative minds and colorful ways.

However, here at AEV, I was tasked to negotiate with the two largest networks, GMA and ABS-CBN for airtime for the Aboitiz Race to Reduce. The ads were aired last August 4 and 5.

What makes me more proud is that I wrote the advertisement myself. I did not expect my bosses to let me try writing that advertisement.

I was just tasked to convert the information to make it sound like a broadcast advertisement. I just did not write the advertisement, I also wrote instructions as to how the advertisement should appear. Thank God almost all my ideas were carried.

This is just plain fulfillment.

I might plan to upload the video anytime soon. Let’s see if circumstances permit.

Mail me:


About Luigi Flores
Brother Luigi Flores: Writer/Editor. Mass Communication Instructor. Voice-over Artist. Upcoming Radio Host. Youth Minister. Lector/Psalmist.

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